Web Refresh with Fung Capital
Fung Capital was seeking to rebrand their website to modernize the look and feel with an emphasis on communicating to potential partners on who they are. Fung Capital as extensive domain knowledge across the supply chain industry and wanted a better way to showcase all of their partners.
Finding a balance between traditional websites where a sizable amount of information needs to be communicated and moving towards a modern design with less copy is tricky. We need to become more concise during copyright and utilizing imagery to tell or reinforce statements. The site needs to quickly communicate its mission and establish trust.